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	<title>FIT PRO BIZ &#187; Fitness Marketing</title>
	<atom:link href="http://fitprobiz.com/fitpro/category/fitness-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://fitprobiz.com/fitpro</link>
	<description>The Business of Fitness</description>
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		<title>Sharing Your Fitness Content</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/sharing-your-fitness-content/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/sharing-your-fitness-content/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 06:10:20 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[fit pro travel]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[NEW FPT]]></category>

		<guid isPermaLink="false">http://fitprobiz.com/fitpro/?p=512</guid>
		<description><![CDATA[The Fitness Pro Travel website has always offered opportunities for the fitness professional to utilize content marketing.  Posting events, articles, blogs, bulletins, groups, and more have been available for several years.  They have been an easy method to reach more &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/sharing-your-fitness-content/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>The Fitness Pro Travel website has always offered opportunities for the fitness professional to utilize content marketing.  Posting events, articles, blogs, bulletins, groups, and more have been available for several years.  They have been an easy method to reach more than 12000 fitness professionals&#8230;</p>
<p>We&#8217;ve been talking about some of the changes to the new <a href="http://fitnessprotravel.com" target="_blank">Fitness Pro Travel </a>that will be released in the next few weeks.  Sharing your content is one of the areas that just got more valuable.</p>
<p><span id="more-512"></span>With the new website your content will still remain an easily accessible information tool for the entire community.  What is changing and bringing you much greater value is the viewablity of many of your content items directly to the internet at large.  The hundreds of millions of internet users will be able to access your content without being required to have an account at fitness pro travel.</p>
<p>This means you information, your author bio, and your links back to your own website just got free display and marketing punch from Fitness Pro Travel.</p>
<p>Do you currently utilize content marketing to drive traffic to your website?  There are many online opportunities available for you to do that and we are glad to make our resource to the fitness professional even more beneficial.</p>
<p>&nbsp;</p>
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		<title>Referrals to Fit Beach</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/referrals-to-fit-beach/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/referrals-to-fit-beach/#comments</comments>
		<pubDate>Sun, 04 Sep 2011 19:02:28 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[caribbean fitness retreat]]></category>
		<category><![CDATA[fitness education]]></category>
		<category><![CDATA[fitness event]]></category>

		<guid isPermaLink="false">http://fitprobiz.com/fitpro/?p=475</guid>
		<description><![CDATA[With Fit Beach just a couple months out, I&#8217;m scrambling hard to finalize details and of course keep up on the always present last minute changes.  Today I need to keep you up to date with detailed information that will &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/referrals-to-fit-beach/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div class="wp-caption alignright" style="width: 360px"><a href="http://fit-beach.com"><img class=" " title="Jamaica Fitness" src="http://fitnessprotravel.com/photos/9-4271_0761.jpg" alt="Jamaica Fitness" width="350" height="159" /></a><p class="wp-caption-text">Fit Beach, Negril Jamaica</p></div>
<p>With Fit Beach just a couple months out, I&#8217;m scrambling hard to finalize details and of course keep up on the always present last minute changes.  Today I need to keep you up to date with detailed information that will save and maybe even make you money.</p>
<h2><strong>Referrals to Fit Beach =&gt;<span id="more-475"></span></strong></h2>
<p>For the second year in a row, Fit Bodies is offering a commission for the referral of participants to this one of a kind conference.  This year though, we make it even easier for you to find referrals as we additionally offer a parallel Wellness Retreat.</p>
<p>That means you can refer to fitness professionals, clients, students, family&#8230;. pretty much anyone with a fitness and health interest.</p>
<p style="text-align: center;"><strong>==&gt;&gt;<a href="http://fitnessprotravel.com/fit-beach.html" target="_blank">Details on Referral Commissions</a>&lt;&lt;==</strong></p>
<p>Also, don&#8217;t forget that the premium account holders at Fitness Pro Travel are offered significant discounts simply for holding that account type status.  Save up to $150 off your own Fit Beach registration&#8230; Act early and save $50 more</p>
<p style="text-align: center;"><strong>==&gt;&gt;<a href="http://fit-beach.com/fee-detail.htm" target="_blank">Details on FPT Premium Account Pricing Benefit</a>&lt;&lt;==</strong></p>
<p>Are you in?????</p>
<address>See Also <a href="http://fitprobiz.com/fitpro/fitness-pro-education/fit-beach-conference-and-retreat/">Fit Beach Conference &amp; Retreat</a></address>
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		<item>
		<title>Got Swag?</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/got-swag/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/got-swag/#comments</comments>
		<pubDate>Thu, 10 Mar 2011 23:01:59 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[swag]]></category>
		<category><![CDATA[Travel]]></category>

		<guid isPermaLink="false">http://fitprobiz.com/fitpro/?p=382</guid>
		<description><![CDATA[We just started our first round of premium account renewal notices for the Fitness Pro Travel Community.  Can&#8217;t help but to feel a little nervous as the renewal rates can tell a great deal on how the service is viewed. &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/got-swag/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>We just started our first round of premium account renewal notices for the <strong><a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=19" target="_blank">Fitness Pro</a></strong><strong><a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=19" target="_blank"> Travel Community</a></strong>.  Can&#8217;t help but to feel a little nervous as the renewal rates can tell a great deal on how the service is viewed.</p>
<div class="zemanta-img zemanta-action-dragged" style="margin: 1em; display: block;">
<div class="wp-caption alignright" style="width: 250px"><img class=" " title="Personal trainer assisting and correcting a cl..." src="http://upload.wikimedia.org/wikipedia/commons/thumb/8/86/Personal_trainer_assisting_and_correcting_a_client_during_a_fitball_stretching_exercise.jpg/300px-Personal_trainer_assisting_and_correcting_a_client_during_a_fitball_stretching_exercise.jpg" alt="Personal trainer assisting and correcting a cl..." width="240" height="361" /><p class="wp-caption-text">Image via Wikipedia</p></div>
</div>
<p>So far it&#8217;s a pretty good start.  I think most, once they see the added value beyond just supporting a cool and valuable fitness industry program, have a pretty easy time with that decision.</p>
<p>The process of seeking those renewals is always a work in progress.  Tweaking wording and adjusting the &#8220;renewal special offer&#8221; to receive the most positive response.  Consistency in any continuity program is essential and allows for a compounding interest effect as a certain percentage of new accounts continually join the premium accounts ranks each month as well.</p>
<p>So, through all this thought that goes into each step of the renewal process.  The tweaking of messages to best highlight the many benefits that&#8230; <span id="more-382"></span> come to the fitness professionals <a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=19" target="_blank">tropical resort teaching vacation opportunities</a>. And, the highlight and explanation as well for premium community membership bonuses, commissions, and savings.  I realize elements of this process that should have been implemented previously are still standing in the wings waiting for my kick start of implementation.</p>
<p><strong>Missing is the simple Swag that is fun, useful, appreciated, and benefits from branding.</strong></p>
<p>Chris Knight of <a href="http://ezinearticles.com" target="_blank">Ezine Articles</a> sent me a nice package a couple years back and it had me motivated to not only use his service, but also to share the information with others.</p>
<p>That&#8217;s exactly what I want (like any business owner)&#8230;</p>
<p>So again, it&#8217;s time to revisit the old notes and put together a package to provide a useful &#8220;thank you&#8221; for the members who financially commit themselves through <a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=19" target="_blank">fitness professional premium membership</a>.</p>
<p>Thinking along the lines of luggage tags, travel mugs, beach blankets, carry bags&#8230; You get the idea, items that might roll nicely with travel and or resort vacations?</p>
<p><strong>Two questions on this for the reader:</strong></p>
<ol>
<li><strong>Have thoughts or further ideas on Swag item options?</strong></li>
<li><strong>Do you have a favorite supplier you utilize for branding items with your business info?</strong></li>
</ol>
<p>I&#8217;ll provide some feed back on suppliers in a couple months time.  I should have talked to a few and gone through some samples and will have some useful info to share for your &#8216;swag&#8217; needs.</p>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Enhanced by Zemanta" href="http://www.zemanta.com/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/zemified_e.png?x-id=7cf4e692-b565-4d10-886e-61d9eb589ef3" alt="Enhanced by Zemanta" /></a><span class="zem-script pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
]]></content:encoded>
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		<title>Three Steps to Share Your Affiliate Code</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/three-steps-to-share-your-affiliate-code/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/three-steps-to-share-your-affiliate-code/#comments</comments>
		<pubDate>Tue, 14 Dec 2010 06:01:05 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://fitprobiz.com/fitpro/?p=351</guid>
		<description><![CDATA[I&#8217;ve talked with many about the benefits of Affiliate Marketing.  We&#8217;ve built the Fitness Pro Travel site with affiliate referral tools so that you can be thanked (rewarded) when you point your friends and colleagues to the community. This time &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/three-steps-to-share-your-affiliate-code/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve talked with many about the benefits of Affiliate Marketing.  We&#8217;ve built the <a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=9" target="_blank">Fitness Pro Travel </a>site with affiliate referral tools so that you can be thanked (rewarded) when you point your friends and colleagues to the community.</p>
<p>This time I hope to talk a bit more specifically on a few simple ways for you to share your affiliate code with other fitness industry people.</p>
<p><strong>The following video on affiliate marketing covers:</strong></p>
<ul>
<li>Adding a link to FaceBook</li>
<li>Adding a link to your Outlook Signature Area</li>
<li>Utilizing the &#8220;Tell-A-Friend&#8221; feature <a href="http://twitter.com/fitprotravel" target="_blank">@ Fitness Pro Travel</a></li>
<li>And, Utilizing your affiliate number in printed material and in presentations.</li>
</ul>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/bAqqohHUXVI?fs=1&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="480" height="385" src="http://www.youtube.com/v/bAqqohHUXVI?fs=1&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>More on Affiliate Marketing?<br />
<a href="http://www.youtube.com/watch?v=b-pzEPacVFQ">http://www.youtube.com/watch?v=b-pzEPacVFQ</a></p>
]]></content:encoded>
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		<item>
		<title>A Fit Pro Guarantee</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/a-fit-pro-guarantee/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/a-fit-pro-guarantee/#comments</comments>
		<pubDate>Mon, 08 Nov 2010 23:01:11 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>

		<guid isPermaLink="false">http://fitprobiz.com/fitpro/?p=316</guid>
		<description><![CDATA[For the past year we have been offering premium accounts in addition to the free &#8220;basic&#8221; account at Fitness Pro Travel.  During that time with minimal sales pitch we have had about 10% of new Fit Pro Members select the &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/a-fit-pro-guarantee/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>For the past year we have been offering premium accounts in addition to the free &#8220;basic&#8221; account at Fitness Pro Travel.  During that time with minimal sales pitch we have had about 10% of new Fit Pro Members select the premium account option.<a href="https://fitnessprotravel.com/cart.php?type=track&amp;action=settings"><img class="alignright size-thumbnail wp-image-318" title="membersonly" src="http://fitprobiz.com/fitpro/wp-content/uploads/2010/11/membersonly-150x150.jpg" alt="" width="251" height="182" /></a></p>
<p>There is a long list of benefits with having the premium memberships that all can view in step three of <a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=9">account creation</a> or for existing accounts the can review their <a href="https://fitnessprotravel.com/cart.php?type=track&amp;action=settings" target="_blank">existing account options</a>.  Either way the benefits are extensive and probably an issue is that they can be a bit overwhelming.</p>
<p><strong>Will adding a 100% guarantee help encourage fitness and sport professionals to invest in their account and in turn better support the community????</strong></p>
<p>I have little fear in providing the guarantee since I know it&#8217;s only a matter of assisting the fit pro to better see and utilize the benefits of their account type.</p>
<p>Nothing tough or costly, but I know some of it is just new&#8230; That&#8217;s it I&#8217;m doing it!</p>
<p>You can read on if you would like to know how and why I am guaranteeing the premium accounts at Fitness Pro Travel.  Upgrade your existing or create your first account today and go for it&#8230; You&#8217;ve got nothing to lose&#8230;.</p>
<p><span id="more-316"></span>~~~~~~~~~~<br />
Since the intent of the premium accounts was not to make everything cheaper and save you that amount or more, I don&#8217;t want to guarantee based specifically and only to the finances.  I hope you find benefit beyond the financial savings and earnings but don&#8217;t want to hold either of us to that being the only evaluating criteria.</p>
<p>That being said, I am certain you will find that <strong>your premium account financially makes sense</strong>&#8230; I&#8217;m certain you will earn/save combination more than the expense of your account<br />
<strong>-Check This Out</strong></p>
<p><strong>SAVINGS </strong>- the amount here will depend upon how much you travel or if you like the other products/services available to you. The absolute minimum would be $50 saved by joining one of the groups that offers a discount to new members.  It&#8217;s also bigger than that as I know there are at minimum 2 different times each year where another discount of this same amount or larger is provided to the premium accounts only.<br />
The Medallion &amp; Enterprise accounts save further as they receive discounts year round on all non-travel products.<br />
Premium accounts currently start at $27 per year &#8212; and i think I just showed a savings of more than double that right off the bat!<a href="http://fitprobiz.com/fitpro/wp-content/uploads/2010/11/biz-woman.jpg"><img class="alignright size-full wp-image-319" title="biz-woman" src="http://fitprobiz.com/fitpro/wp-content/uploads/2010/11/biz-woman.jpg" alt="" width="252" height="143" /></a></p>
<p><strong>EARNINGS </strong>- we have provided the &#8220;Affiliate&#8221; opportunities so that we had a means of providing and tracking financial thank you&#8217;s back to you.  Only premium account holders qualify for these earnings&#8230;. and, the earnings quantities go up with the higher standard account types.<br />
For any of the premium accounts I would see it as difficult not to earn back at least half your account fees.  With the higher level premium accounts there are residual earnings that slowly grow over time as well to make each year a bit more compounding in earning expectations.<br />
<em>(I think I will add some video learning opportunities to the Account Groups at Fitness Pro Travel so that the simple and free methods to promote that affiliate link and start your earnings are at hand for all involved there)</em></p>
<p><strong>INTANGIBLES </strong>- The value of various premium account features (beyond the travel program)  is in the hundreds of dollars when they are put to use.  Additionally, the savings and bonuses that are offered by our partners for our members again many times over will make and save you loads.</p>
<p>With a premium account at Fit Pro Travel, you cannot lose.  If you cannot lose then I have no fear of providing you a guarantee.</p>
<p style="text-align: center;"><strong>MAKING IT EASY<br />
&#8211;&gt;&gt; Unconditional Guarantee is provided to all premium accounts<br />
</strong></p>
<p>Don&#8217;t like the savings, earning, community, my assistance, whatever&#8230;. just let me know.  If you&#8217;ve tried to participate in the network, done the few steps of promotion and joined a group or two for the discounts, how can I fault you.  Simply write us an email or use the contact us form and let us know you tried and that you want your money back.  You can have a full six months to try it all out and still have the guarantee.</p>
<p>I look forward to helping you take advantage of your <strong><a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=9">account type and community membership</a></strong>.</p>
<p>Thoughts and questions let me know here.</p>
<p>Already have a premium account, you can contact me directly,  I&#8217;m excited to assist you in taking full advantage or <strong><a href="https://fitnessprotravel.com/cart.php?type=track&amp;action=settings" target="_blank">upgrading to a higher level premium</a></strong>.</p>
<p>With nothing to lose I look forward to helping you with your premium account status.</p>
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		<item>
		<title>Grow My Fitness Business</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/grow-my-fitness-business/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/grow-my-fitness-business/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 22:20:57 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>

		<guid isPermaLink="false">http://tombomar.com/?p=262</guid>
		<description><![CDATA[Image via Wikipedia Early this morning I sent out an email to 8000+ fitness professionals highlighting a friend of mine who teaches fit pros how to &#8220;Grow My Fitness Business&#8221;. It was a relatively long email compared to what I &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/grow-my-fitness-business/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div class="zemanta-img" style="margin: 1em; display: block;">
<div>
<dl class="wp-caption alignright" style="width: 310px;">
<dt class="wp-caption-dt"><a href="http://commons.wikipedia.org/wiki/Image:Personal_trainer_showing_a_client_how_to_exercise_the_right_way_and_educating_them_along_the_way.jpg"><img title="Personal trainer showing a client how to exerc..." src="http://upload.wikimedia.org/wikipedia/commons/thumb/1/1f/Personal_trainer_showing_a_client_how_to_exercise_the_right_way_and_educating_them_along_the_way.jpg/300px-Personal_trainer_showing_a_client_how_to_exercise_the_right_way_and_educating_them_along_the_way.jpg" alt="Personal trainer showing a client how to exerc..." width="300" height="200" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image via <a href="http://commons.wikipedia.org/wiki/Image:Personal_trainer_showing_a_client_how_to_exercise_the_right_way_and_educating_them_along_the_way.jpg">Wikipedia</a></dd>
</dl>
</div>
</div>
<p>Early this morning I sent out an email to 8000+ fitness professionals highlighting a friend of mine who teaches fit pros how to &#8220;Grow My Fitness Business&#8221;.</p>
<p>It was a relatively long email compared to what I like to burden our Member Fit Pros with normally <img src='http://fitprobiz.com/fitpro/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> , but I did want to spend some time expressing why I felt this program would be worth a good look.</p>
<p>The program is called &#8220;<strong><a href="http://tinyurl.com/System5-FitProTravel" target="_blank">System 5</a></strong>&#8221; and was developed by Chris Fernandez. <a href="http://tinyurl.com/System5-FitProTravel" target="_blank">http://tinyurl.com/System5-FitProTravel</a></p>
<p>I&#8217;ve personally spent time speaking with Chris by phone and going through multiple webinars from his program.  I&#8217;ve also been through similar programs and am very comfortable suggesting Chris&#8217; as one of the best.  Organized, accurate, and related to the fitness industry.</p>
<p><span style="text-decoration: underline;">Chris also is tweaking his program as well as customizing it just for <a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=9" target="_blank">our fitness professional community</a></span>.  Special content is being generated just for our network along with key additions and angles that make System 5 appropriate for more than just the personal trainer.</p>
<p style="text-align: left; padding-left: 30px;">Group Instructors, Yoga Instructors, Tennis Coaches, Dietitians, or Chiropractors&#8230; System 5 can provide you the edge if you want to grow my fitness business.</p>
<p>Besides the tweaking to meet the needs of all our members he also agreed to provide a couple sample webinars that could be viewed without obligation (at least the first one).</p>
<p>This is what I had primarily emailed to the group about.  A free webinar for those who want to learn a few keys that will help them grow their fitness business.  Even without a business but within a fitness career, there are elements that will help you excel.</p>
<p style="padding-left: 30px;">BTW &#8211; I&#8217;ve talked to you previously about <a href="http://tombomar.com/fitness-marketing/fitness-pro-affiliate-marketing/">Affiliate Marketing</a>.  I have set up with Chris an affiliate relationship. To get the last 2 (still free) webinars you&#8217;ll have to register, and yes I do get a commission if you ever decide to purchase System 5, but this product is one of the best of it&#8217;s kind for the Fitness Pro so I had to share.</p>
<p>Definitely worth a free check.  AND definitely something I hope to hear back on from those of you who check it out.  I know Chris will provide any feedback/answers from that webinar page.  I will do the same from here if you have something for me.</p>
<p><strong>Check it out Here ===&gt;  <a href="http://tinyurl.com/System5-FitProTravel" target="_blank">http://tinyurl.com/System5-FitProTravel </a></strong></p>
<p>Besides the fact that I know the quality and work ethic Chris is putting into his program and how that can equate to financial benefit to you, I do have a slightly skewed reasoning for encouraging you to run the program.</p>
<p style="padding-left: 30px;">I believe it will only continue to benefit our network as the membership becomes aware and then proficient in the many activities you can do there as well as outside on your own.  Blogging, use of Forums, and Networking in a fitness industry only community alone can bring great benefit.</p>
<p style="padding-left: 30px;">When you also learn how to leverage the authority of being an &#8220;International Presenter&#8221; for gaining students, athletes or clients&#8230; Well, I believe you&#8217;ll have just one more reason to enjoy the travel program.</p>
<p style="padding-left: 30px;">As you better understand affiliate marketing and how simple it is to utilize across the internet you&#8217;ll find the ease to use your Fit Pro Travel account affiliate referral program and we&#8217;ll grow the network even faster.</p>
<p style="padding-left: 30px;">And, as you put the many skills locally, on-line, and internationally together&#8230; you will generate more income&#8230; and ultimately want to spend more time traveling to more of the luxurious properties offered by Fit Bodies within the Fitness Pro Travel site.</p>
<p><strong>Are you ready to &#8220;<a href="http://tinyurl.com/System5-FitProTravel" target="_blank">Grow My Fitness Business?</a>&#8220;</strong></p>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/0c801565-1b45-470a-bb3a-d3bb2c309d0b/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=0c801565-1b45-470a-bb3a-d3bb2c309d0b" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
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		<item>
		<title>Fit Pro FaceBook Fan</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/fit-pro-facebook-fan/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/fit-pro-facebook-fan/#comments</comments>
		<pubDate>Tue, 29 Dec 2009 18:35:54 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://tombomar.com/?p=234</guid>
		<description><![CDATA[We love your referrals to our FaceBook Fan Page and Fitness Pro Travel website.  When you are referring other fitness &#38; sport pros to Fitness Pro Travel we encourage you to use your affiliate link and ideally be compensated for &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/fit-pro-facebook-fan/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>We love your referrals to our FaceBook Fan Page and Fitness Pro Travel website.  When you are referring other fitness &amp; sport pros to Fitness Pro Travel we encourage you to use your affiliate link and ideally be compensated for it.  (<a href="http://fitnessprotravel.com/cart.php?type=user&amp;page=affiliate">affiliate terms </a>- <a href="http://fitnessprotravel.com/info_page.php?page=help_affiliate_summary" target="_blank">affiliate help</a>)</p>
<p>We also hope that you&#8217;ll encourage others to join in on this FB fan page.  An easy way to do that is to create your own member badge&#8230;<br />
badge: <a href="http://www.facebook.com/facebook-widgets/fanbadges.php">http://www.facebook.com/facebook-widgets/fanbadges.php</a></p>
<p>I did</p>
<p><!-- Facebook Fan Badge START --></p>
<div style="width: 250px;">
<div style="background: #3B5998;padding: 5px;"><img src="http://www.facebook.com/images/fb_logo_small.png" alt="Facebook" /><img src="http://badge.facebook.com/badge/41674421387.1477754161.577184001.png" alt="" width="0" height="0" /></div>
<div style="background: #EDEFF4;display: block;border-right: 1px solid #D8DFEA;border-bottom: 1px solid #D8DFEA;border-left: 1px solid #D8DFEA;margin: 0px;padding: 0px 0px 5px 0px;">
<div style="background: #EDEFF4;display: block;padding: 5px;">
<table border="0" cellspacing="0" cellpadding="0">
<tbody>
<tr>
<td valign="top"><img src="http://www.facebook.com/images/icons/fbpage.gif" alt="" /></td>
<td valign="top">
<p style="color: #808080;font-family: verdana;font-size: 11px;margin: 0px 0px 0px 0px;padding: 0px 8px 0px 8px;"><a style="color: #3B5998;font-family: verdana;font-size: 11px;font-weight: normal;margin: 0px;padding: 0px 0px 0px 0px;text-decoration: none;" title="Tom Bomar" href="http://www.facebook.com/fitpro" target="_TOP">Tom Bomar</a> is a fan of</p>
</td>
</tr>
</tbody>
</table>
</div>
<div style="background: #FFFFFF;clear: both;display: block;margin: 0px;overflow: hidden;padding: 5px;">
<table border="0" cellspacing="0" cellpadding="0">
<tbody>
<tr>
<td valign="middle"><a style="border: 0px;color: #3B5998;font-family: verdana;font-size: 12px;font-weight: bold;margin: 0px;padding: 0px;text-decoration: none;" title="Fitness Pro Travel" href="http://www.facebook.com/pages/Fitness-Pro-Travel/41674421387" target="_TOP"><img style="border: 0px;margin: 0px;padding: 0px;" src="http://www.facebook.com/profile/pic.php?oid=AAAAAQAQqmjEC8nq65LcY4PGqzPuFQAAAAtidb0qD7hCAYt03PSYS-jp&amp;size=square" alt="Fitness Pro Travel" /></a></td>
<td style="padding: 0px 8px 0px 8px;" valign="middle"><a style="border: 0px;color: #3B5998;font-family: verdana;font-size: 12px;font-weight: bold;margin: 0px;padding: 0px;text-decoration: none;" title="Fitness Pro Travel" href="http://www.facebook.com/pages/Fitness-Pro-Travel/41674421387" target="_TOP">Fitness Pro Travel</a></td>
</tr>
</tbody>
</table>
</div>
</div>
<div style="display: block;float: right;margin: 0px;padding: 4px 0px 0px 0px;"><a style="color: #3B5998;font-family: verdana;font-size: 11px;font-weight: none;margin: 0px;padding: 0px;text-decoration: none;" title="Create your Fan Badge" href="http://www.facebook.com/facebook-widgets/fanbadges.php" target="_TOP">Create your Fan Badge</a></div>
</div>
<p>Have you created a Face Book Fan Page for your own fitness services?</p>
<p> </p>
<p><!-- Facebook Fan Badge END --></p>
]]></content:encoded>
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		<title>True North Fitness Writing</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/true-north-fitness-writing/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/true-north-fitness-writing/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 19:49:48 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[article marketing]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Fitness Pro]]></category>

		<guid isPermaLink="false">http://tombomar.com/?p=231</guid>
		<description><![CDATA[An interview by two of my fitness industry associates, friends and members of our Fitness Pro Travel Network. Finding Your True North in Business and Beyond empowers small business owners, especially health and wellness practitioners, to improve the &#8220;business side&#8221; &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/true-north-fitness-writing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>An interview by two of my fitness industry associates, friends and members of our <a href="http://www.fitnessprotravel.com/cart.php?type=user&amp;page=accountinfo&amp;aff=9" target="_blank">Fitness Pro Travel Network</a>.</p>
<p><span id="TalkCastMasterDescr1">Finding Your True North in Business and Beyond empowers small business owners, especially health and wellness practitioners, to improve the &#8220;business side&#8221; of their business. </span><a id="HostProfileExpandLink1" onmouseover="tip_it(1,'Host Profile','Click to View profile ','180','300');" onmouseout="tip_it(0, '', '', '0','0');" href="http://truenorthbusinessconsulting.com" target="_blank"><span id="TalkCastMasterHostSN1"> </span></a></p>
<p><a id="HostProfileExpandLink1" onmouseover="tip_it(1,'Host Profile','Click to View profile ','180','300');" onmouseout="tip_it(0, '', '', '0','0');" href="http://truenorthbusinessconsulting.com" target="_blank"><span id="TalkCastMasterHostSN1">Cynthia Pasciuto</span></a> of True North Business Consulting interviews <a href="http://activevoice.ca/" target="_blank">Amanda Vogel</a> of Active Voice on the profession of <a href="http://tombomar.com/fitness-marketing/fitness-article-writing-fitpro-article-marketing/">fitness writing, digital &amp; print</a>.</p>
<p><object id="LastFramePlayer" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="173" height="60" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="align" value="top" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="false" /><param name="quality" value="high" /><param name="bgcolor" value="#EEF9C1" /><param name="wmode" value="transparent" /><param name="src" value="http://www.talkshoe.com/resources/talkshoe/images/swf/lastEpisodePlayer.swf?fileUrl=http://recordings.talkshoe.com/TC-63109/TS-306006.mp3" /><param name="name" value="LastFramePlayer" /><param name="allowfullscreen" value="false" /><embed id="LastFramePlayer" type="application/x-shockwave-flash" width="173" height="60" src="http://www.talkshoe.com/resources/talkshoe/images/swf/lastEpisodePlayer.swf?fileUrl=http://recordings.talkshoe.com/TC-63109/TS-306006.mp3" name="LastFramePlayer" wmode="transparent" bgcolor="#EEF9C1" quality="high" allowfullscreen="false" allowscriptaccess="always" align="top"></embed></object></p>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Getting Creative With Your Blog</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/getting-creative-with-your-blog/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/getting-creative-with-your-blog/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 21:19:55 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[Fitness-Health]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[promotions]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[website traffic]]></category>

		<guid isPermaLink="false">http://tombomar.com/?p=213</guid>
		<description><![CDATA[Image via Wikipedia I manage a few different blogs, and I am no where near a professional writer or creative with the pen (keyboard).  That being the case I often find getting creative with my blog somewhat difficult. Because of &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/getting-creative-with-your-blog/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div class="zemanta-img" style="margin: 1em; display: block;">
<div>
<dl class="wp-caption alignright" style="width: 210px;">
<dt class="wp-caption-dt"><a href="http://en.wikipedia.org/wiki/Image:Z2636c_WMsm.jpg"><img title="Writer's Market" src="http://upload.wikimedia.org/wikipedia/en/b/b0/Z2636c_WMsm.jpg" alt="Writer's Market" width="200" height="261" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image via <a href="http://en.wikipedia.org/wiki/Image:Z2636c_WMsm.jpg">Wikipedia</a></dd>
</dl>
</div>
</div>
<p>I manage a few different blogs, and I am no where near a professional writer or creative with the pen (keyboard).  That being the case I often find getting creative with my blog somewhat difficult.</p>
<p>Because of my above mentioned handicap it would be most easy to simply dump the blog idea altogether. But, I&#8217;m told that would be the wrong move by every internet marketer alive.  I also find the specific blogs a simple location to address specific ideas, changes, or issues with our various fitness industry programs.</p>
<p>So, being the resourceful guy I am&#8230; oops, that&#8217;s a different story.  Today I was fortunate to take a look at one of my RSS feeds at just the right time on small business that happened to give a mention to a company with a cool blogging content assistance program.</p>
<p>I was quickly on my way to check out <a class="zem_slink" title="Zemanta" rel="homepage" href="http://www.zemanta.com">Zemanta</a>.</p>
<p>No affiliate relationship or commission here.  I was just so impressed with some of the features in this tool, which I could easily add as a FireFox add-on, that I want to mention it to the Fit Pros who keep track of things we have going on&#8230;. This also makes great worthwhile content for me in making a blog post.  <img src='http://fitprobiz.com/fitpro/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />     I&#8217;m using it on this post and tried it first at our <a href="http://dietgrader.com/healthy" target="_blank">nutrition solution blog</a> site.</p>
<p>Zemanta is a <strong>tool</strong> that looks over             your shoulder while you blog and <strong>gives you tips             and advice</strong>, suggests related content and             pictures and makes sure your posts get promoted as they             deserve to be&#8230;</p>
<p><span id="more-213"></span></p>
<h2>(From Zemanta) YOUR kind of Assistant&#8230;</h2>
<p><a href="http://www.zemanta.com/blog/zemanta-upgraded-with-new-ui-link-reporting-and-link-building-for-users/" target="_blank">Zemanta bloggers</a> all get a great tool to help them             create content and drive inbound traffic. But, we know             that every blogger is different, so there are different             ways you can use Zemanta, depending on your styles and             interests. If you don&#8217;t see your area of interest             bellow, drop us an email and let us know how you want             to use Zemanta.</p>
<hr />
<h3 id="books">Books</h3>
<p>The advantages of using Zemanta when blogging about books and their authors:</p>
<p><!--                  <span style="background: transparent url('http://code.zemanta.com/bostjan/clipart/badges_sprite2.gif') 0px -91px no-repeat; float:left;  width: 91px; height: 91px;" ></span></span> &#8211;><img style="float: left;" src="http://www.mclibrary.duke.edu/about/news/books1.gif" alt="" width="91" align="left" /></p>
<ul>
<li>We can recommend over <strong>1.1 million book titles</strong></li>
<li>Recognition and automatic <strong>linking to writer&#8217;s homepage</strong></li>
<li>Amazon.com integration &#8211; linking to <strong>Amazon.com</strong> listing for book and inclusion of book cover</li>
<li>Amazon.com affiliate support</li>
<li>Related articles from a wide selection of book bloggers</li>
</ul>
<hr />
<h3 id="music">Music</h3>
<p>The advantages of using Zemanta when blogging about music and artists:</p>
<ul>
<li>Links and images for over 1,1 million Albums, Artists and Record Labels</li>
<li>Automatic link recommendation to Artist Home pages and Wikipedia entries</li>
<li>Amazon.com integration &#8211; linking to CD listing and one click cover inclusion in your blog</li>
<li>Amazon.com affiliate support</li>
<li>Automatically find complimentary posts from other bloggers.</li>
</ul>
<hr />
<h3 id="politics">Politics</h3>
<p>The advantages of using Zemanta when blogging about politics:</p>
<ul>
<li>Links to <strong>politicians, their homepages and blogs</strong></li>
<li>Links to <strong>government institutions</strong></li>
<li>Articles from major <strong>politics oriented media</strong> &#8211; newspapers and blogs alike</li>
<li><strong>Professional photos</strong> from recent events that you can use freely</li>
</ul>
<hr />
<h3 id="movies">Movies</h3>
<p>The advantages of using Zemanta when blogging about movies:</p>
<p><!--                  <span style="background: transparent url('http://code.zemanta.com/bostjan/clipart/badges_sprite2.gif') -182px -91px no-repeat; float:left;  width: 91px; height: 91px;" ></span></span> &#8211;><img style="float: left;" src="http://www.reel.biz/images/reel_finder_reels.jpg" alt="" width="91" align="left" /></p>
<ul>
<li>Integration of <strong>IMDB and Rotten Tomatoes</strong> for link recommendations</li>
<li>Automatic recognition of <strong>celebrities</strong> and linking to their Wikipedia page, IMDB profile or homepage</li>
<li>Support for Amazon.com links and images of <strong>DVD covers</strong></li>
<li>Licensed celebrity photos from Getty Images (via DayLife), Flickr and Wikipedia.</li>
<li>Automatic tagging of blog posts with name of the movie/TV series and celebrities mentioned</li>
<li>Related articles from a selection of <strong>best movie and TV series blogs</strong></li>
</ul>
<hr />
<h3 id="family">Family</h3>
<p>The advantages of using Zemanta when blogging about and for your familly:</p>
<ul>
<li><strong>use your own pictures published on Flickr with one click</strong> &#8211; no more copy-pasting</li>
<li>link to articles from other members of the family and your friends</li>
<li>link to Twitter, Facebook and Mybloglog profiles of people you follow.</li>
</ul>
<hr />
<h3 id="travel">Travel</h3>
<p>The advantages of using Zemanta when blogging about your travels:</p>
<ul>
<li>Simple one click insertion of <strong>Google Maps</strong> for location of mentioned places and other geographical locations (e.g. valley)</li>
<li><strong>use your own pictures</strong> from trips published on Flickr with one click &#8211; no more copy-pasting</li>
<li>professional pictures for places you might have missed or ran out of batteries at</li>
<li>related travel articles and current info about the places</li>
</ul>
<hr />
<h3 id="tech">Technology</h3>
<p>The advantages of using Zemanta when blogging about technology:</p>
<ul>
<li><strong>CrunchBase</strong> database integration &#8211; premier resource of startups, their founders and investors.</li>
<li>Flickr that provides a lot of screenshots, for the days you don&#8217;t feel like making your own.</li>
<li>Related articles from your own list of blogs and from selection of <strong>best sources on the internet</strong></li>
<li><strong>SEO optimized tags</strong> that you can apply with a single click and make organizing your content even easier</li>
</ul>
<hr />
<h3 id="life">Lifestyle</h3>
<p>Everybody has hobbies. We for instance, apart from loving semantics and blogging, also enjoy first-class wine. The main features that can help you with your wine blogging are:</p>
<ul>
<li>Powerful integration with <strong>Snooth</strong> for information on wineries and wines together with the labels andÂ homepage</li>
<li>links to Snooth, Homepages of wineries, Wikipedia, Google Maps and other resources.</li>
<li>Simple one click insertion of Google Maps for location of mentioned wineries and other geographical locations (e.g. valley)</li>
<li>Related articles from your own list of blogs and from <strong>selection of best sources</strong> on the internet</li>
</ul>
<hr />
<h3 id="sports">Sports</h3>
<p>The advantages of using Zemanta when blogging about sports:</p>
<ul>
<li>Links to most <strong>sports stars, their homepages and blogs</strong></li>
<li>links to <strong>clubs and venues</strong></li>
<li>articles from <strong>major sports oriented media</strong> &#8211; newspapers and blogs alike</li>
<li><strong>Professional photos</strong> from recent events that you can use freely</li>
</ul>
<p style="padding-left: 30px;">
<p>Enjoy the benefits of the content you create with your blog and enjoy the benefits of a program like Zemanta to make it easier and more robust&#8230; You have similar or related resources you utilize to keep creative with your blog?</p>
<h6 class="zemanta-related-title" style="font-size: 1em; padding-left: 30px;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul" style="padding-left: 30px;">
<li class="zemanta-article-ul-li"><a href="http://www.bloggingministry.com/2009/08/27/some-thoughts-on-blogging-etiquette/">Some Thoughts on Blogging Etiquette</a> (bloggingministry.com)</li>
<li class="zemanta-article-ul-li"><a href="http://myventurepad.com/MVP/77275">How to Blog. A Lot.</a> (myventurepad.com)</li>
</ul>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/3d2a1d50-10ea-4527-9ad4-63082e8a632a/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_c.png?x-id=3d2a1d50-10ea-4527-9ad4-63082e8a632a" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
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		<title>Fitness Education Presenter</title>
		<link>http://fitprobiz.com/fitpro/fitness-marketing/fitness-education-presenter/</link>
		<comments>http://fitprobiz.com/fitpro/fitness-marketing/fitness-education-presenter/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 22:01:58 +0000</pubDate>
		<dc:creator>FitPro</dc:creator>
				<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[fitness education]]></category>
		<category><![CDATA[fitness event]]></category>
		<category><![CDATA[promotions]]></category>

		<guid isPermaLink="false">http://tombomar.com/?p=208</guid>
		<description><![CDATA[There are several motivators that may drive a fitness professional to consider becoming a fitness education presenter. They are similar to the motivators for an individual to run this track in most any industry. For the vast majority, that motivation &#8230; <a href="http://fitprobiz.com/fitpro/fitness-marketing/fitness-education-presenter/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>There are several motivators that may drive a fitness professional to consider becoming a fitness education presenter. They are similar to the motivators for an individual to run this track in most any industry.</p>
<p>For the vast majority, that motivation should not be solely monetary gain&#8230; at least not directly.</p>
<p><span id="more-208"></span>If payment for fitness education presentation is not a likely benefit for you, then why do it?&#8230;</p>
<p>Because secondary benefits of product or service sales, exposure of your expertise to the masses, and authoritative positioning that comes with presenting, provide you plenty of lead opportunities that will pay off down the road.</p>
<p>&#8220;<a href="http://www.ducttapemarketing.com/blog/2009/10/29/5-tips-for-getting-more-leads-from-speaking/" target="_blank">Duct Tape Marketing</a>&#8221; provides us 5 tips for your free presentations pay off big time.<br />
<em>**These tips are appropriate whether you are presenting at the largest of conferences or at a local church.</em></p>
<p><strong>1) Get referred</strong></p>
<p>You can create your own workshop events, but one of my favorite strategies is to approach two potential groups and offer to present great information to their clients and networks. The key here is that you have a topic that is very hot and seen as very valuable. <span style="text-decoration: underline;">This is not a sales presentation, it&#8217;s an education and value add tool</span>. Approach your two partners with the idea that you&#8217;ll present a great topic, they offer it to their customers, and they get to cross promote to each others attendees as part of the deal. You simply get referred in as the expert. (Every time you do this you will get asked to speak at an event one of the attendees is involved with as well.)</p>
<p><strong>2) Make a deal with the sponsor</strong></p>
<p>You are a highly sought after speaker willing to waive your fee only if they permit your to elegantly reveal that there is a way for attendees to acquire your products and services and that you will also be offering some free stuff in exchange for contact information of those interested in the free stuff. Make it known that you have no intention of selling, merely informing. This approach raises the value of your presentation and gets you what you need as a lead generation opportunity. This can be a deal breaker for you or the sponsor. If you over promote, don&#8217;t expect to get asked back, if they won&#8217;t allow you to acquire leads, don&#8217;t bother.</p>
<p><strong>3) Educate like crazy</strong></p>
<p>Don&#8217;t be afraid to give away all of your secrets. Some folks suggest you should just tell them what they need, but not how to get it done. I don&#8217;t agree. If you tell them how, some may think they can do it themselves, but those who really want what you have will realize through your specific details, how tos, and examples that you do indeed possess the knowledge and tools to help them get what they want. Educate and you won&#8217;t have to sell!</p>
<p><strong>4) Collect those addresses</strong></p>
<p>In some cases people will rush up to you after a thought provoking presentation and ask how they can buy, but, in case they don&#8217;t, make sure you give all attendees a valuable reason to share their contact information for the purpose of follow-up. You can offer them the slides to your presentation, a free resource guide related to your topic, or a more detailed report based on the topic, in exchange for business cards. If you don&#8217;t have this preplanned you&#8217;ll find you won&#8217;t get a second chance to wow these folks. Of course, I hope it goes without saying that you should also have a follow-up process. Write a hand-written note, add them into a pre-written drip email campaign on the topic, or call them up after the event to measure their engagement.</p>
<p><strong>5) Simple call to action</strong></p>
<p>When I first starting speaking in the manner I&#8217;ve described here, I would pour my heart out, mindful of not selling, and then come to the end and there would be this awkward moment when I knew people wanted to buy something, but I didn&#8217;t have an offer. Well, I quickly learned that didn&#8217;t serve either of us very well. If you provide great information and a clear road map to solve someone&#8217;s problems, you&#8217;ll often find them wanting you to reveal how they could take the next step. But here&#8217;s the key &#8211; in that environment, they want a deal for acting right now. Not every audience or speaking engagement will present this opportunity, but I&#8217;ve found that in a straight free speaking gig, where I&#8217;ve been given permission to introduce my products and services, this 3-step approach is well received.</p>
<p style="padding-left: 30px;"><strong>a)</strong>tell your audience right up front you&#8217;re going to give them great information and tell them at the end about what you do</p>
<p style="padding-left: 30px;"><strong>b)</strong> about half way through, after you&#8217;ve built some trust, take a quick minute to reveal, for instance, a paid workshop or program you have coming up, tell them the price and go on</p>
<p style="padding-left: 30px;"><strong>c)</strong> at the end answer questions, make free offers, and, almost as an afterthought, agree to let them also bring a friend to the event you mentioned at the same price if they sign-up today. (You&#8217;ve just made the event half price in their mind, turned them into a recruiter, and given your potential attendee a valuable tool to offer to a friend or colleague) So, all of a sudden, anyone considering the offer is now highly motivated by this compelling change of events. Don&#8217;t hard sell this, simply put it out there and let people do the math. Don&#8217;t risk tainting your wonderful information with a sales pitch, but don&#8217;t leave those who want to buy without an option either.</p>
<p>As a Fitness Education Presenter you have many opportunities beyond being paid for each hour spent educating.  Presentation rewards should be far greater and last far longer than a single paycheck&#8230;. Be the authority.</p>
<p>Be sure to sign up for the mailing list on the right to keep up on many different niches, each of which may be great for serving as a fitness education presenter.</p>
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