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Category Archives: Fitness Business
Coaching Character
Understanding that you are a part of something bigger than yourself is a valuable perspective. It also is an amazing motivator. This is one of many character builders Frosty presented to his players over the many years of coaching football. … Continue reading
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Branding Potter’s Underwear
Image via Wikipedia And just when I thought I was onto something, Harry Potter steals my next great idea… The most recent Potter movie racked in plenty of moola, but apparently that’s not enough. Keeping options open for future merchandise … Continue reading
I -LIKE- FaceBook Social Plugins
FaceBook has come out with a new initiative that any website owner should be aware of. Any time one of the top two visited sites on the entire internet comes out with a new initiative, everybody should pay attention. Our … Continue reading
Supporting A Fit Pro Network
We are a couple days into the launch period of v2.0 platform upgrade at the Fitness Pro Travel website. I always find launch periods interesting as they generally contain special offerings for short periods of time. Incentives like that tend … Continue reading
Scheduling Group Training
One of the cool things with having multiple health & fitness programs within our larger company is that we have several opportunities to check out other related companies for potential partnerships. One thing I like to do in order to … Continue reading
Are You A Rude Airline Traveler?
I’m certain we all have it in our mind that we must represent Fit Bodies, ourselves, and our profession well while providing an exchange for services with a working vacation. Do you have this same thing in mind during the … Continue reading
Life of an Entrepreneur
Ah, the life of an entrepreneur. Come up with a business idea, write your business plan, line up a bunch of venture funding, and retire to a private island a few short years later when you go public…. Sounds great, yes… reality, not likely. Continue reading
Business Website for the Fitness Professional
We previously talked about you carving out your “social space” online. While this is important is a great means for networking with other fitness professionals as well as fitness clients, at some point you will want a “home” location that … Continue reading
What's Your Fitness Industry Presence On-Line
With the internet playing such a large role in EVERYONES lives these days, it’s fairly simple to see the benefit to the fitness industry professional in seeking out tools and resources to enhance their presence on-line.
Following are five suggestions to assist with your internet presence: Continue reading
Fitness Trainer Success: 10+ Elements
The IDEA Trainer Success Journal provided a few interesting articles for the month of February. Three articles focused on list articles for the business of personal trainers… each can easily be adapted to group instructors and coaches.
The following table contains the heading points for the three articles. Column one is the list from Todd Durkin’s article “Top 10 Ways to Drive Revenue in a Downtrodden Economy”. Column two is from Tom Terwilliger’s article “Your Business and the Economic Slowdown”. The third and final column “The Scary Times Success Manual” is the list by Dan Sullivan. Continue reading
